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You don't need a sommelier.

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Staff training

With focused, on-site training, your team learns to recommend wine with confidence and drive measurable revenue growth.

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Wine list optimization

We'll review your wine list to align structure, pricing, and selection with your concept to drive sales.

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"The changes we've made in the wine list resulted in a 21% bump in sales in just the first month."

Chef P. L. 

Owner & Chef | Los Gatos

“Clear, practical, and easy to apply. Our servers gained confidence fast, and our wine program finally feels intentional instead of cluttered.”

Daniel R.

Beverage Director | San Jose

“This wasn’t theory. It was exactly what our team needed on the floor. Better conversations, smoother service, and measurable improvement.”

L. K.

Restaurant Owner | Palo Alto

About us

Bay Area Wine Academy

  • Award-winning wine educator & Certified Specialist of Wine

  • 15+ years of hospitality experience

  • Hands-on industry background

  • Specializes in practical wine education and sales performance

Founder: Oron Yavetz, CSW

  • Founded in the Bay Area

  • Expert-level wine education rooted in real-world service & sales

  • Practical training that builds confident, natural guest engagement

  • Programs that turn wine knowledge into measurable results

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Ready to uplift your wine list and team's knowledge?

Get in touch to discuss how Bay Area Wine Academy can help your business grow
through better wine education and sales training

Get In Touch

Location
Bay Area, CA

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